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online business | Digi Life Enabled
COVID-19 Accelerated E-Commerce Growth ‘4 To 6 Years’

COVID-19 Accelerated E-Commerce Growth ‘4 To 6 Years’

by | Jun 15, 2020 | amazon business, ecommerce, Education, exporting, importing, innovation, Marketing, online business, online business start up, Value, work from home

COVID-19 has massively accelerated the growth of e-commerce, according to an Adobe Digital Economy Index (DEI) report released today.

 

Adobe’s DEI is a global economic measure for the 21st century that more
quickly, comprehensively, and internationally measures the increasing buying power of digital consumers — with greater detail than any other data source available. You can download the full report here.

Highlighting that total online spending in May hit $82.5 billion, up 77% year-over-year, the report states: “It would’ve taken between 4 and 6 years to get to the levels that we saw in May if the growth continued at the same levels it was at for the past few years.”

Report highlights:

E-commerce: jumped $52 billion
Memorial Day sales: jumped 75% from $2 billion last year to $3.5 billion this year
Mobile’s share of e-commerce: grew from January but not much, up just 10%
BOPIS: buy online, pick up in-store grew 195% in May
Travel: flight bookings tripled from early April to late May

Higher rates of e-commerce and BOPIS (buy online, pick up in-store) may be the new abnormal, Adobe data indicates.

“We are seeing signs that online purchasing trends formed during the pandemic may see permanent adoption,” Taylor Schreiner, Director, Adobe Digital Insights, said in a statement. “While BOPIS was a niche delivery option pre-pandemic, it is fast becoming the delivery method of choice as consumers become more familiar with the ease, convenience and experience.”

Adobe’s DEI analyzes over one trillion online transactions across 100 million product SKUs, the company says.

What people are buying is changing too, perhaps returning more to relatively normal consumption patterns. Electronics and apparel purchases were up 11% and 12%, respectively: we’re working at home, but we haven’t bought new clothes in a while. Pricing is changing though: grocery prices were up 4% in May compared to 2019.

The data is telling us that COVID-19 has simply accelerated the trend of growth in the digital economy that has already been happening for many years. I share more in this short video below:

So if you’re serious about your business, you need to listen to what the data is telling you and be agile enough to act/respond accordingly.

Many people see the advantage of an online business but fail to get started because they simply don’t know where to start, or have a fear of failure. That’s exactly the position we were in which held us back for so long until we found the right education and support network to help us get started from scratch. If you’re ready to explore proven steps with a support network that you can take right now to take advantage of the growth in the digital economy, then Click Here to learn more.

The Most Potent Immune System Boost (For Free)

by | Apr 9, 2020 | Coaching for success, health, online business, Resilience, well-being, work from home

An immunological study by University of California (Walker, M. 2017) was performed on two groups of people. With the consent of the participants, the two groups were given a dose of rhinovirus (the common cold). 50% of those in Group A went on to develop the common cold, whilst only 18% of those in Group B went on to develop the cold.

What was the immune boosting property given to Group B that enabled them to stave off the virus by such a statistically significant value?

Based on a large volume of requests for self-care related topics in this current pandemic, this week I share what that immune boosting property was, and the best thing of all is you don’t have to cue in a Pharmacy for it or even spend a single penny, it is freely available to each one of us for no cost at all.

Please click on the video below to watch

 

For further help with matters of personal or business resilience at this time, we’d love to hear from you at info@digilifeenabled.com.

For Ruth’s blog post on this theme, please Click Here

Reference
Walker, M. (2017) Why We Sleep. Penguin. Sleep Loss & The Immune System, p181-183

Personal & Business Resilience in Times of Crisis

Personal & Business Resilience in Times of Crisis

by | Mar 15, 2020 | health, innovation, motivation, online business, Resilience, Safety, Security, well-being, work from home

This week we focus on resilience-enhancing behaviours that support Personal & Business Resilience in Times of Crisis. We wanted to share these particularly in light of the pandemic Covid-19 Coronavirus. These are evidence-based activities that can benefit everyone physically, mentally and spiritually, and are principles we have found beneficial in our own lives.

Click on the video below to watch

The first of these is practicing gratitude. This can take the form, of setting aside time (a few minutes is enough) each day to reflect on a few things for which we’re thankful. And some research suggests that if we include in our lists social activities or something about relationships, the benefit is even greater. Our family tries to do this together every night before bedtime: each of us names three things we’re grateful for that happened in the past 24 hours. It shifts the focus from negative to positive and helps create perspective.

The second resilience-enhancing activity is engaging in daily physical exercise. You might first think of running or swimming, strenuous exercise, which is great but not always feasible. Walking, going up and down the stairs, lifting weights, and just moving about rather than sitting at our desks for hours on end also contribute to a healthier body, mind, and spirit. We would caution against intensive exercise at this time (you know what intense is for you) as this can lead to a reduced immunity.

Thirdly, and equally important, is eating a healthy diet. It’s not always easy to eat right in times of crisis especially if we’re eating ‘on the go’ but if we plan our meals in advance we can choose and prepare nutritious foods, rather than default to quick fix sugary foods in the moment. It does our bodies tremendous good to eat the rainbow foods (foods of different colours) every day, so plan for a rainbow meal each day.

Fourthly, one of the best boosts to our immunity is free, its an activity called sleep. Now exercise and diet can help with the promotion and onset of this, but it’s important you make specific time for quality sleep as a lack of sleep will reduce your immunity. Now we have young kids and are often up in the night with them so understand we can’t always get that perfect night, however put a schedule in place for you and your family to ensure you give yourselves the best opportunity for collective sleep. Just as you set a guard and boundaries around your cash, set a guard and some boundaries around your sleep – the reality is, it’s more valuable.

Another very useful way to build resilience is to develop competence (the skills you need to do your job) and confidence (the knowledge that you can do it). At Digi Life Enabled, we’re committed to providing educational programmes and mentoring to enable you to develop confidence and competence in online digital skills.

If you haven’t already, then check out some of our free video series to get you started by clicking here, or if you have started, and you’d like some 1-2-1 tutorials, then drop us a line at info@digilifeenabled.com to arrange a free call with us. 

In conclusion, one of the best-documented ways to enhance our resilience is to build and use social support. This means finding people in your personal and professional life whom you can talk to about what’s important to you (emotional support) and whom you can ask for help when you need it (instrumental support). We can do this through Skype, Facebook or other social media outlets, or good old phone, written, or in-person contact. Again, it’s been our pleasure to work through a number of work-life issues with our members and we want to reiterate drop us a line at info@digilifeenabled.com if you’d like to schedule a call with us at this time of crisis.

We also want to encourage our members to watch out for vulnerable members of their own communities. The elderly are some of the most vulnerable at this time, many are alone, and many don’t have ‘social media’ accounts to keep abreast of the latest developments or purchase things online. So think what you can do to check in and monitor those individuals at this time, as many will feel the isolation even more at this time.

Finally friends, we wish health and prosperity in the weeks ahead to you and those dear to you. 

 

Think Small To Succeed

Think Small To Succeed

by | Oct 6, 2019 | amazon business, charity, ecommerce, importing, motivation, online business, online business start up, Positive thinking, Value

You know, many people talk about ‘thinking big’ in business and in life to succeed, and I get that, but this week I want to encourage you to simply think small, in both your business and personal life.

In the video below I share two examples of people who are making a big difference in this world not by thinking big, but by thinking small, one of whom is a 16 year old girl who through small acts is making a huge difference…

Finally, as we all think about ways to generate wealth to make a difference in this world, I want to leave you with some of the last words Steve Jobs shared before he passed away at the age of 56 from pancreatic cancer:

“At this moment, lying on the bed, sick and remembering all my life, I realize that all my recognition and wealth that I have is meaningless in the face of imminent death.

You can hire someone to drive a car for you, make money for you – but you cannot hire someone to carry the disease for you.

One can find material things, but there is one thing that can not be found when it is lost – “LIFE”. So, love the people God sent you, one day he’ll need them back…”

May we all make a big difference in the week ahead by thinking small.

Marketing Mastery

Marketing Mastery

by | Jun 17, 2019 | amazon business, ecommerce, Education, Marketing, online business, online business start up, work from home

Marketing Mastery 

Ready to get more customers and sales for your business?
Well you’re in the right place.

Here’s a fact for you:
MOST businesses fail

60% + in the first five years
91% by the years five to year nine
97% won’t make it past ten years

Though these statistics are scary, it’s important to focus on the fact that 3 out of 100 people will make it past that 10-year milestone and reach a level of true sustainability and security that allows them to take care of themselves and their families for life.

And the good news is, you absolutely can be one of the 3 businesses out of 100, if you get the RIGHT education and learn the RIGHT skills.

When you speak with the owners of failed businesses and ask them why theirs didn’t make it, you’ll nearly always get the same answer:

“I didn’t have enough customers.”

This is another way of saying, “I didn’t know how to GET more customers.”

That’s why learning the fundamental skills and gaining the support and guidance you need is crucial to making your business secure and sustainable, by attracting the RIGHT customers.

And that’s what marketing is: The “attracting of customers” (and therefore sales) for your business.

Yes, marketing as a definition can mean a lot of things, but its CORE objective is to grow your customer base and increase your sales for your business.

This means that:

Marketing Is The #1 Money Maker In Your Business

There are countless components that make a business successful, but marketing is one of the (if not the ONLY) parts that generates customers and sales, and therefore: money.

By investing in yourself, your training, and your education, you’ll gain the confidence in going forward with your marketing, and doing it properly and as a result, you’ll increase your profitability. There’s nothing more to it. Getting the right knowledge, support, and guidance in learning effective marketing is the single most profitable investment you can make in your business.

It’s that simple…

If you don’t know marketing and you don’t know how to get customers, then you don’t have security or stability in your business.

Alternatively, if you DO know marketing and you DO have the ability to proactively go out, find, convert, and sell to customers, you have the ability to cultivate the success, power, and influence that you want in your business.

 

And that’s why we are excited to introduce you to…

Where you’ll gain all the marketing mindsets, strategies, tactics, and certification to grow your customer base and increase your sales.

The Digital Experts Academy (DEA) Marketing Mastery Certification is a 2-year roadmap that can be completed sooner depending on how quickly you complete the following requirements.

Once you’ve reviewed and mastered these steps, you’ll be an official Marketing Mastery Digital Marketing Professional.

Here’s just a little more about what each step entails…

An Immersive Experience at our Marketing Mastery Summit
Like the whole digital space, marketing is continually changing and growing. It evolves fast. We’ve seen how quickly technological advances are moving and changing the way we generate and sell to customers all the time.

That’s why as a DEA Marketing Mastery member it’s essential that you attend our Annual Marketing Mastery Summit where you’ll learn how to put the foundations for your marketing in place and keep your messaging relevant in the ever-changing digital marketing space. Through LIVE, immersive training from some of the world’s top marketers, you’ll gain world-class, digital marketing expertise, and network with other business owners and entrepreneurs.

Exclusive DEA Access to the Digital Marketer Annual Traffic and Conversion Summit
Join fellow DEA Marketing Mastery students at the biggest digital marketing event held in North America. This summit is where the rubber hits the road with the marketing mindsets and strategies you’ll learn at our Marketing Mastery Summit and throughout your Marketing Mastery Certification. The Traffic and Conversion Summit is the event to attend to remain on the cutting edge in the ever-evolving digital space. You’ll learn the tactics needed to implement what you’ve learned and walk away with actionable steps and strategies that you can apply as soon as you get back to your computer.

With over 5,000 attendees to network with, more than 100 sessions to attend, and 70+ expert speakers to gain insights from, this summit is a crucial and value-packed feature of the Marketing Mastery Certification.

Scale and Optimize Your Business with 1-2-1 Mentoring
We know that generating customers and sales is the tip of the iceberg when it comes to marketing mastery. Once your campaigns are running you’ll need to learn how to optimize and scale those campaigns to maximize your profit margins.

That’s why, as a Marketing Mastery Member, we support your marketing progress with private, one-on-one mentoring from our DEA certified mentors, who’ll help you decode your campaign data so you can effectively optimize and scale your business to significantly boost your ROI.

All you have to do, is log in to your DEA account and select a mentor that meets your specific needs.

 

Meet Your Mentors

Greg and Fiona Scott
We’re excited to have Greg and Fiona on board as founding members of DEA, having joined in November 2010. With Project Management and Accountancy backgrounds they have translated those skills into building several successful digital businesses. What they realized is that people starting an online business needed honest, expert guidance. This inspired them to write their best-selling book, Living a Laptop Lifestyle, which is available on Amazon.

Stuart selected Greg and Fiona to mentor his inner circle students, and they’ve been heavily involved in delivering DEA training calls. They’re thrilled to deepen that contribution by sharing their experience in your One-on-One Marketing Mastery mentoring calls, and their aim is to help you build an outstanding digital business.

If you’re looking to refine your message to the market, or need support with YouTube, Facebook, and/or Bing ads, Greg & Fiona can offer you specialized guidance.

Amy Taylor
Amy Taylor joined the SFM/DEA in 2013 after a wake-up call of losing a family member left her wanting to live an “above average” life while she was young enough to enjoy it!

Building a successful affiliate business enabled Amy to leave her career in Corporate Travel Sales and pursue life as a “Digital Nomad” within 18 months. Along the way, she also used the knowledge and experience gained to consult with business owners, helping them grow and connect with their audience online.

Amy’s strength is in helping you discover your unique and authentic marketing message – whatever your business may be. Her paid advertising experience lies mostly within Facebook and Google/YouTube.

CLICK HERE to gain instant access to our Digital Business System and student training series such as

Marketing Mastery

11 Digital Marketer Certifications and Growing…
At DEA, we know how tough it is to master something new. That’s because we’ve been there. We’ve been through the highs and battled through the lows – just like you. And we know that having the right support network in place can make all the difference, and fast-track your progress.

That’s why we’ve teamed up with digital marketing experts at DMHQ (Digital Marketer HQ) to bring you the very best online education – breaking down the 11 core disciplines that’ll help you become the best at what you do.

Digital Marketer HQ
With Digital Marketer HQ, you’ll get access to the highest quality training programs including:

Copywriting Mastery
Write to persuade with punchy copy that attracts leads, converts sales, and builds trust with your customers.

Content Marketing Mastery
Create authority by providing value to your audience, crafting your content to generate sales and cultivate trust.

Paid Traffic and Customer Acquisition Mastery
Turn strangers into prospective customers using platforms like Google, Facebook, YouTube, and Twitter, without flushing money down the toilet.

Social & Community Mastery
Build brand awareness by enhancing your social media presence.

Conversion Funnel Mastery
Move customers through a strategic journey to optimize conversions and increase the lifetime value of your offering.

Search Marketing Mastery
Be everywhere at once by committing your brand to search engines like Google, Yahoo, Amazon, and Yelp.

Email Marketing Mastery
Get the most traction from your email campaigns by creating engaging and compelling communications.

Analytics & Data Mastery
Understand how to create actionable and personalized strategies from data, analytics and audience insights.

Testing and Conversion Rate Optimization
Get answers, make educated decisions based on data, and implement change that drives results.

E-Commerce Marketing Mastery
Learn the ins and outs of marketing and selling physical products from an online shop.

Community Management Mastery
Create an online audience that builds awareness, cultivates positive reviews and generates peer lead promotion.

 

NOTE content and courses are subject to change in keeping with the fast evolving trends and technology of the digital arena.

CLICK HERE to gain instant access to our Digital Business System and student training series such as

Marketing Mastery

 

How You Invest Your Time Determines Your Financial Future

How You Invest Your Time Determines Your Financial Future

by | May 19, 2019 | ecommerce, online business, online business start up, Value, work from home

How you invest your time determines how your financial future will unfold

Many say they cannot invest because they have no money. The wise invest their time when they have no money.

Unfortunately, many people have no time to invest. Why?
 
All their time is spent in their place of work because they think that working harder and longer will make them financially richer. Nothing could be further from the truth. Working more doesn’t mean making more.

If you ask most people why they’re doing all this work, they’ll tell you it’s for money.
By this, they mean a steady paycheck that provides security.

Money is one of the primary reasons people take on a high-paying job that they don’t like but which they spend most of their waking hours at — all while the things they really love in life sit on the sidelines waiting for them to finish working.

The problem with this approach is that you only make money as long as you show up at your place of work. The only thing of value that you have to sell to an employer is your time. So, in order to make more money, you have to work longer hours, which is physically exhausting.

Because you only have a finite amount of time and energy, as an employee, your earning potential is finite.

You only have so many days you can sell.

Conversely, if you ask most wise people what they work for, and they’ll tell you it’s for assets.

By this they mean investments and businesses that provide steady cash flow each month with little-to-no work. Instead of spending their life working for money, the wise work to understand how to make money work for them through financial education.

Adding more assets is much different than working for a paycheck. For instance, adding assets doesn’t require working longer or harder. These assets provide passive income, even while you’re sleeping or playing.

This is not to say that the wise don’t work. They do, they just work for different outcomes.

Seeing the massive opportunity the online world offered in the form of digital assets, but growing up in the pre-internet age and not being confident in digital skills, we invested time to grow our online business (digital assets) through financial education when we had no money to speak of, and found the education and mentoring given by SFM of real clarity amongst all the noise. That’s why we choose to signpost others to their services.

How about you?

What are you working for?

What are you investing your time in?

Are you working towards making money work for you through the power of assets?

Or do you spend your days toiling away at a job you hate in order to make money?

If so, what’s holding you back?

We encourage you to put some time aside to start investing in your financial education and building for your future through the power of assets.

If you haven’t done so already, why not try the Webcast which is transforming perspectives on how to generate an income online, revealing strategies for growing your income with a business you are passionate about. Click here to get started.