Marketing Mastery 

Ready to get more customers and sales for your business?
Well you’re in the right place.

Here’s a fact for you:
MOST businesses fail

60% + in the first five years
91% by the years five to year nine
97% won’t make it past ten years

Though these statistics are scary, it’s important to focus on the fact that 3 out of 100 people will make it past that 10-year milestone and reach a level of true sustainability and security that allows them to take care of themselves and their families for life.

And the good news is, you absolutely can be one of the 3 businesses out of 100, if you get the RIGHT education and learn the RIGHT skills.

When you speak with the owners of failed businesses and ask them why theirs didn’t make it, you’ll nearly always get the same answer:

“I didn’t have enough customers.”

This is another way of saying, “I didn’t know how to GET more customers.”

That’s why learning the fundamental skills and gaining the support and guidance you need is crucial to making your business secure and sustainable, by attracting the RIGHT customers.

And that’s what marketing is: The “attracting of customers” (and therefore sales) for your business.

Yes, marketing as a definition can mean a lot of things, but its CORE objective is to grow your customer base and increase your sales for your business.

This means that:

Marketing Is The #1 Money Maker In Your Business

There are countless components that make a business successful, but marketing is one of the (if not the ONLY) parts that generates customers and sales, and therefore: money.

By investing in yourself, your training, and your education, you’ll gain the confidence in going forward with your marketing, and doing it properly and as a result, you’ll increase your profitability. There’s nothing more to it. Getting the right knowledge, support, and guidance in learning effective marketing is the single most profitable investment you can make in your business.

It’s that simple…

If you don’t know marketing and you don’t know how to get customers, then you don’t have security or stability in your business.

Alternatively, if you DO know marketing and you DO have the ability to proactively go out, find, convert, and sell to customers, you have the ability to cultivate the success, power, and influence that you want in your business.

And that’s why we are excited to introduce you to…

Where you’ll gain all the marketing mindsets, strategies, tactics, and certification to grow your customer base and increase your sales.

The Digital Experts Academy (DEA) Marketing Mastery Certification is a 2-year roadmap that can be completed sooner depending on how quickly you complete the following requirements.

Once you’ve reviewed and mastered these steps, you’ll be an official Marketing Mastery Digital Marketing Professional.

Here’s just a little more about what each step entails…

An Immersive Experience at our Marketing Mastery Summit
Like the whole digital space, marketing is continually changing and growing. It evolves fast. We’ve seen how quickly technological advances are moving and changing the way we generate and sell to customers all the time.

That’s why as a DEA Marketing Mastery member it’s essential that you attend our Annual Marketing Mastery Summit where you’ll learn how to put the foundations for your marketing in place and keep your messaging relevant in the ever-changing digital marketing space. Through LIVE, immersive training from some of the world’s top marketers, you’ll gain world-class, digital marketing expertise, and network with other business owners and entrepreneurs.

Exclusive DEA Access to the Digital Marketer Annual Traffic and Conversion Summit
Join fellow DEA Marketing Mastery students at the biggest digital marketing event held in North America. This summit is where the rubber hits the road with the marketing mindsets and strategies you’ll learn at our Marketing Mastery Summit and throughout your Marketing Mastery Certification. The Traffic and Conversion Summit is the event to attend to remain on the cutting edge in the ever-evolving digital space. You’ll learn the tactics needed to implement what you’ve learned and walk away with actionable steps and strategies that you can apply as soon as you get back to your computer.

With over 5,000 attendees to network with, more than 100 sessions to attend, and 70+ expert speakers to gain insights from, this summit is a crucial and value-packed feature of the Marketing Mastery Certification.

Scale and Optimize Your Business with 1-2-1 Mentoring
We know that generating customers and sales is the tip of the iceberg when it comes to marketing mastery. Once your campaigns are running you’ll need to learn how to optimize and scale those campaigns to maximize your profit margins.

That’s why, as a Marketing Mastery Member, we support your marketing progress with private, one-on-one mentoring from our DEA certified mentors, who’ll help you decode your campaign data so you can effectively optimize and scale your business to significantly boost your ROI.

All you have to do, is log in to your DEA account and select a mentor that meets your specific needs.

Meet Your Mentors

Greg and Fiona Scott
We’re excited to have Greg and Fiona on board as founding members of DEA, having joined in November 2010. With Project Management and Accountancy backgrounds they have translated those skills into building several successful digital businesses. What they realized is that people starting an online business needed honest, expert guidance. This inspired them to write their best-selling book, Living a Laptop Lifestyle, which is available on Amazon.

Stuart selected Greg and Fiona to mentor his inner circle students, and they’ve been heavily involved in delivering DEA training calls. They’re thrilled to deepen that contribution by sharing their experience in your One-on-One Marketing Mastery mentoring calls, and their aim is to help you build an outstanding digital business.

If you’re looking to refine your message to the market, or need support with YouTube, Facebook, and/or Bing ads, Greg & Fiona can offer you specialized guidance.

Amy Taylor
Amy Taylor joined the SFM/DEA in 2013 after a wake-up call of losing a family member left her wanting to live an “above average” life while she was young enough to enjoy it!

Building a successful affiliate business enabled Amy to leave her career in Corporate Travel Sales and pursue life as a “Digital Nomad” within 18 months. Along the way, she also used the knowledge and experience gained to consult with business owners, helping them grow and connect with their audience online.

Amy’s strength is in helping you discover your unique and authentic marketing message – whatever your business may be. Her paid advertising experience lies mostly within Facebook and Google/YouTube.

CLICK HERE to gain instant access to our Digital Business System and student training series such as

Marketing Mastery

11 Digital Marketer Certifications and Growing…
At DEA, we know how tough it is to master something new. That’s because we’ve been there. We’ve been through the highs and battled through the lows – just like you. And we know that having the right support network in place can make all the difference, and fast-track your progress.

That’s why we’ve teamed up with digital marketing experts at DMHQ (Digital Marketer HQ) to bring you the very best online education – breaking down the 11 core disciplines that’ll help you become the best at what you do.

Digital Marketer HQ
With Digital Marketer HQ, you’ll get access to the highest quality training programs including:

Copywriting Mastery
Write to persuade with punchy copy that attracts leads, converts sales, and builds trust with your customers.

Content Marketing Mastery
Create authority by providing value to your audience, crafting your content to generate sales and cultivate trust.

Paid Traffic and Customer Acquisition Mastery
Turn strangers into prospective customers using platforms like Google, Facebook, YouTube, and Twitter, without flushing money down the toilet.

Social & Community Mastery
Build brand awareness by enhancing your social media presence.

Conversion Funnel Mastery
Move customers through a strategic journey to optimize conversions and increase the lifetime value of your offering.

Search Marketing Mastery
Be everywhere at once by committing your brand to search engines like Google, Yahoo, Amazon, and Yelp.

Email Marketing Mastery
Get the most traction from your email campaigns by creating engaging and compelling communications.

Analytics & Data Mastery
Understand how to create actionable and personalized strategies from data, analytics and audience insights.

Testing and Conversion Rate Optimization
Get answers, make educated decisions based on data, and implement change that drives results.

E-Commerce Marketing Mastery
Learn the ins and outs of marketing and selling physical products from an online shop.

Community Management Mastery
Create an online audience that builds awareness, cultivates positive reviews and generates peer lead promotion.

NOTE content and courses are subject to change in keeping with the fast evolving trends and technology of the digital arena.

CLICK HERE to gain instant access to our Digital Business System and student training series such as

Marketing Mastery